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Leapfrog Research & Planning wanted to refresh the brand’s presence in the digital world, to enable them to regularly update content and drive visitors to their website.

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How do you create a website which might push users to return and follow the brand's development?

Having understood Leapfrog's creative and professional attitude, we created an interactive homepage that changes each time a visitor returns to the site. A collection of items that might be found in the pocket or handbag of one of the team, serves as the navigation. These items move around the page after each visit to create a new layout every time. Each secondary page is themed with similar things relating to the page's content.

As well as a funky new website, we put forward Social Media and SEO strategies to help Leapfrog achieve their goal of sending more traffic to their website. Subsequently, we created and designed Twitter and LinkedIn pages for the company to keep its audience up to date with thoughts and developments. Furthermore, following the SEO work, we are closely monitoring Leapfrog's progress up the result pages and further optimising where we can.

"We knew we wanted a creative expression of what Leapfrog stands for but fst pushed the boundaries beyond our expectations." Sarah Buckle, Client Services Director.

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