Office Angels wanted to explore an online approach to their traditional campaign method to attract prospective clients. fst created a virtual branch with everything a real branch has and more.

How do you go about creating a digital version of something that has always been delivered in a physical format?

The client asked fst to create a digital campaign to generate and track new clients. Our solution was to develop a comprehensive virtual branch that offers fun features to clients as well as useful tools for consultants.

The challenge was not only to create a virtual branch – it had to convince consultants to move away from traditional methods, making the point that online is just as effective and more sustainable. One of the many features allowed consultants to send out bespoke emails to their clients through an efficient template system.